About Us

Wilson Consumer Products is a leading independent Sales & Marketing Agency/Distributor which is backed by the strength of Wilson Foods Limited; a highly successful New Zealand owned company which was established back in 1936.

Our Team

OfficeThe Wilson Consumer Products team has over 80 dedicated employees nationwide. The head office team which is based in Auckland, supports our extensive national network of sales professionals and merchandisers.

Our Specialised Divisions

We have two specialised divisions: Health & Beauty and Grocery. Each division has their own experienced sales and marketing teams. This structure allows us to maximise brand focus and distribution across multiple market channels.

Wilson's have also recently added a new Foodservice & Commercial division to further grow sales of our current brand portfolio within these new channels.

Our Systems & Technology

Our company continues to invest in modern technology and IT systems to support all reporting and trading requirements of our retail customers and brand owners into the future.
These modern systems include:

  • Sales Force: Quofore customised sales mobility solution with real time field reporting
  • Accounting System: Fully commerce compatible B2B system with EDI capability

Our Logistics Partners

We have successful and long standing relationships with two key 3PL partners in Ceva and Cardinal Logistics who provide us with expertise in supply chain management.